Permanent connection – EWC holds a seminar on social media

The fairly new subgroup of women of the East Boston Chamber of Commerce that began at the end of 2008 held another successful seminar last week at the Atlantic Works Gallery at 80 Border Street.

The Chamber’s Eastie Women Connect (EWC)–a group that provides a forum for women of all ages to connect and expand their network, make professional contacts, hear stimulating presentations from business professional and optimize their success in the marketplace–held a workshop of social media last Tuesday. The focus was on websites and social media outlets like Twitter, Facebook and MySpace and how they can help boost and promote female based businesses in Eastie.

“It was a very interesting workshop and I think everyone there really took away something … either to use or think about,” said Chamber Vice President Diane Modica. “That was our fifth workshop and I think that we are building something very exciting and useful within the Chamber.”

Typically after each workshop EWC has gotten new members so it has also been a great marketing tool for increasing and diversifying Chamber membership.

At Tuesday meeting, female entrepreneurs like Tomeeka Farrington of Spotlight Communication, Juliet Pyles of Audissey Guides and Sarah Sergi of Tummy Toys discussed how Twitter, Facebook, MySpace and even Youtube and Flicker can help in promoting business and acquiring new customers.

“Being part of their panel last week was my first EWC event,” said Pyles. “I was incredibly impressed with the organization. The diversity of women who attended was great. They are choosing topics and formats which truly empower women business owners to succeed and make a difference in this community.”

Pyles added that EWC is directly responsible for providing jobs, facilitating commerce and empowering the neighborhood.

Diane Modica did a great job coming up with that idea.

“The meetings have always had fascinating speakers,” said business owner and attendee of last week’s workshop Pj Schott. “That was only my third meeting and each time the attendee and speakers have to be among East Boston’s best and brightest. It’s a great way to showcase all the talent we have in Eastie.

Modica’s plan is to keep holding these seminars every 2 to 3 months.

“This will allow for even the busiest people to fit it in,” said Modica.

The Chamber EWC’s next meeting will be held sometime in July and will keep the neighborhood posted.

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